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Confusion Around Mobile Application Management Can Be a Good Thing | The Enterprise Mobility Forum
“Mobile Application Management is far more than just having your own private app store.”
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BetaKit » Measuring Mobile Apps: The Problem with Mobile Analytics
“When a company’s product is a native app, technological limitations are not the only challenge. Apple in particular wants their products to have a consistent, repeatable user experience, and thus would likely frown upon and possibly reject apps that have different user interfaces. This makes it troublesome for app developers and marketers who are trying to use real data to manage their products.”
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